Course content:
1. Introduction and Overview:
- Introduction to PEGA Decisioning, NBA (Next Best Action), and Prediction Studio.
- Real-world use cases and applications of NBA.
- Overview of Decisioning Studios, including CDH (Customer Decision Hub) and Prediction Studio.
2. Application Architecture and Setup:
- Understanding PEGA's DM (Decision Management) sample application.
- Creating a new Decisioning application and its structure.
- Exploring NBA class structures and data types.
- Walkthrough of the ADM (Adaptive Decision Manager) service infrastructure and DDS (Decision Data Store) configuration.
3. Proposition Management:
- Introduction to Proposition Management in PEGA.
- Adding business issues, business groups, and properties.
- Uploading propositions from CSV files.
4. Proposition Data and Decision Data:
- Working with versioned and un versioned proposition data.
- Getting started with decision data and its management.
- Copying proposition groups for data organization.
5. Data Sets and Data Flows:
- Understanding data sets and their types in PEGA.
- Configuring incoming data and data flow actions.
- Applying data flow actions: Compose, Convert, Merge, Strategy, Data Transforms, Filters, and Abstracts.
- External data flows and their integration.
6. Event Strategy and Strategy Shapes:
- Introduction to Event Strategy and its differences from regular Strategy.
- Event Strategy actions: Filter, Lookup, Split, Split & Join, Window, and Aggregate.
- Strategy shapes: Sub Strategy, Prediction, Import, Business Rules, Decision Analytics, Enrichment, Arbitration, Selection, and Aggregation.
7. Modelling Decisions - Adaptive Models:
- Overview of Adaptive Models in PEGA.
- Adaptive Models components: Predictors, Context, Outcomes, and Monitoring.
- Interaction History and Table, Customer Responses, and Self-Learning Models configuration.
8. Modelling Decisions - Predictive Models:
- Introduction to Predictive Models and PMML (Predictive Model Markup Language).
- Predictive Models components: Monitor, Model, Input Mapping, and Parameters.
9. Modelling Decisions - Text Analytics:
- Introduction to Text Analytics and its role in PEGA.
- Text Analytics and Extraction techniques.
- Analyzing text files and extracting relevant information.
10. Prediction Studio and Performance Analysis:
- Using Prediction Studio to analyze model performance.
- Analyzing Adaptive Model, Predictive Model, and Text Extraction performance.
- Calculating Propensity Scores.
11. Treatments, Actions, and Presentations:
- Defining and managing customer actions and treatments.
- Understanding different treatment types.
- Presenting offers via treatments and integrating with campaigns.
12. Engagement, Contact Policy, and Constraints:
- Creating Engagement Strategies and Contact Policies.
- Volume Constraints and Proposition Eligibility Rules.
- Simulations and Segmentations for targeted engagement.
13. Containers and Real-time Execution:
- Types of artifacts and containers in PEGA.
- Using the Realtime Container for dynamic decision-making.
- Action Arbitration and Intelligence in real-time scenarios.
Note: This is a general outline to give you an idea of the key concepts covered in Pega Training course.
Course duration: 90 Days
Fee: 30,000 INR
Please contact 9032602479 for more information.
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